Showcase
Kent PC Help
The Brief
Create an integrated online presence for a Kent-based IT expert offering domestic PC help services.
The Strategy
Register a domain, create email accounts and design/construct a website to promote services and provide relevant information through the use of blog postings, twitter updates, and integration with the Kent PC Help fan page on Facebook. Of course, the site should also appear high in search engine rankings.
The Result
The required domain was registered by Four Lakes and the required email accounts were set up, offering POP3, IMAP and webmail access facilities. Four Lakes designed and constructed a Content Management System supported website that allows the business owner to add static content and blog posts as and when they wish without having to contact Four Lakes. The website, as it contains a blog, also allows customers to add comments and contact the company directly. The business Twitter account has been integrated so that tweets appear on the website, and new blog posts are automatically publicised by a tweet containing a link to the post. Use of SEO-friendly techniques ensure that anyone searching online for home PC help services in Kent will find the Kent PC Help website very quickly.
Mimosa Wine and Tapas Bar
The Brief
Create an online presence for this new Wine and Tapas Bar in the heart of Ireland.
The Strategy
Using a local hosting company, register relevant domains, create email accounts and design/construct a website in line with the existing logo. The website will offer a level of customer interaction over and above the usual restaurant website. Of course, the site should be high in search engine rankings.
The Result
Following discussions, a number of domains were registered with an Irish hosting company that Four Lakes determined could offer everything the project needed at a competitive price. A single primary domain was chosen and email accounts were set up, offering POP3, IMAP and webmail access facilities. Four Lakes designed and constructed a CMS-based website that really captures the ambience of the restaurant whilst allowing the restaurant owners to add content as and when they wish without having to contact Four Lakes. The website also allows customers to add comments, rate wines/tapas and contact the restaurant directly. Use of SEO-friendly techniques ensure that anyone searching online for a restaurant in Carlow will find the Mimosa website very quickly. End result, Oscar and Catriona are two very happy restaurant owners, who happen to offer great food and wine too.
