Why Semantic Search is a huge opportunity for SMEs

by Colman Carpenter | Oct 3, 2013 | News, SEO, Social Networks, Strategy, Tips, Websites

With the recent ‘Hummingbird’ announcement from Google, made on their 15th birthday, Semantic Search seems cemented at the core of Google’s algorithms. Search Engine Land gave a good overview of the change that has impacted over 90% of searches and is seen as possibly...

What is Semantic Search?

by Colman Carpenter | Sep 27, 2013 | News, SEO, Social Networks, Strategy, Websites

…and why do I need to worry about it? This is the first article in a series exploring the evolution of search, and how SME’s can benefit from it. In this post we’re exploring the term ‘Semantic Search’ and understanding what difference it...

Facebook is a Ponzi Scheme?

by Colman Carpenter | May 18, 2012 | Social Networks

It can’t have escaped your notice that Facebook are in the middle of an Initial Public Offering (IPO) of shares which will raise a very large amount of money. Indeed, just as I sat down to write this blog, the news came through that the shares will be valued at...

Why Google+ is not “just another social network”

by Colman Carpenter | May 3, 2012 | Google, News, Social Networks

Sorry Firstly, I must apologise for the lack of content recently. Easter caused a bit of a hiatus for many people, myself included. During the Easter period my family and I had a short break in Madrid. It was great to get away from rainy old England for a short while...

Just how Social is Social Media?

by Colman Carpenter | Mar 22, 2012 | Marketing, News, Social Networks

As I write this, I’m sitting in a cafe in the middle of Folkestone having my lunch whilst my car is having its annual MOT (a UK test of a car’s roadworthiness). I’m using the cafe’s wifi and my trusty Asus Transformer, and finding it a very...

Facebook move the goalposts – again!

by Colman Carpenter | Mar 1, 2012 | News, Social Networks

So Facebook roll out their new timeline feature to business pages, to a bit of a mixed reaction. It’s a bit of a curious move, as in a stroke they have removed one of the features of the old pages that businesses exploited to the full to gain as many...